Friday 3 January 2014

#VoteForIndia with Social Mobile Apps

Indian General Elections 2014 with social mobile apps

WE, the people of India, have many ‘problems’. We are dissatisfied & complain about the ‘system’.

Argument: “What can an Aam Aadmi (Common Man) do?”
By voting, an Aam Aadmi can ensure that the Aam Aadmi Party (AAP) comes to power as has happened recently in Delhi! 

Don’t underestimate the power of a common-man.

WE, the people of India have great powers.
We have the power to VOTE. 

We must remember that India is OUR country. Voting is both our Right & Duty.

Voting is our power that we can exercise to get the governance that we dream.

A nation gets the governance that it deserves.

Argument: “What difference will my Vote make?”
Remember- “A bad government is elected by good citizens who do not vote.”

For many cynics, Voting is a problem & a pain.

Argument: “Who’ll stand in the queue?”
Jahan pe hum khade hote hain, line wahin se shuru hoti hai (The line starts from where we stand.)
Better make the right ‘stand’ in the right queue to get the right governance!  

Argument: “Who’ll travel so far to the Poll-booth?”
Aiyeye Meherbaan,VOTE kijiye janeja, Shauk se lijiye ji Voting ki imtehaan (Come & VOTE Patron, With your interest take the test of {the power of} Voting)

Argument: “What difference can one vote make?”
Ek Vote ki Keemat, tum kya jano Ramesh Babu? (Ramesh Babu, You don’t know the value of 1 Vote)
Just like drops of water make an Ocean, many Votes can ensure the Solution.

Argument: “What difference will Votes make?”
Votes do, Good Governance lo! (Give Votes, Take Good Governance)

The watch-words of the Chairman of Drafting Committee of our Constitution, Shri BR Ambedkar were- 'Educate, Organize & Agitate.'

To bring about social change, all these three are needed in addition to the following -:
-Capacity to Communicate

While incorporating all the above factors was tough in Shri Ambedkar's times, ideology with Technology makes a potent combination today.

Internet-enabled Mobile Phones make a HUGE difference in today's world.

"Make a phone call cheaper than a postcard and you will usher in a revolutionary transformation in the lives of millions of Indians" - Dhirubhai Ambani, 1999

Today, mobile phones are affordable & ubiquitous - millions of Indians- Dhobi, Auto-driver, Vegetable-Seller, Businessman, Home-maker…use them daily.

Mobile Phones in Elections

In the National Election 2004, there was mass voter messaging with Shri Vajpayee’s pre-recorded talk reaching many.
In the 2007 UP elections, BSP, a single party won majority in its own right thanks to the partnership between Brahmins & Dalits – the highest & lowest castes. 

Mobile-phones were used to-:
  • Connect
  • Motivate
  • Organize

Social Mobile Apps

Social Mobile Applications (Apps) can prove to be excellent tools for information, motivation & mobilizing/organizing.

Quoting a song from the Hindi-Film, Refugee-
Panchchi, Nadiya, Pawan ke jhonke, Koi sarhad na inhe rokey…” (Birds, Rivers, gust of Wind, no barrier stops these…)

Similarly, Social Mobile Apps surmount all physical barriers & borders- tall mountains, buildings, cities, rivers… and reach everyone by delivering message irrespective of location from Kashmir to Kanyakumari.

In this age of Information Technology & advanced gadgets & SmartPhones, Social Mobile Apps can help attain noble goals.

There are smart Apps providing solutions for virtually everything.

Social Mobile Apps-
- Are hAPPening
- Make us hAPPy

Celebrities in Social Mobile Apps like Twitter, Facebook, Instagram etc have millions of followers.

To quote an example, just 1 ‘Hi’ tweet of Salman Khan gets thousands of ‘Retweets’ and many number of ‘Favorities’.

This Millennium’s Superstar, Shri Amitabh Bachchan, has many fans. His personal endorsement of the Pulse-Polio message has had its impact with India now amongst the Polio-free nations in the world.

“Arey O Public! Baahar Nikal! Aaj VOTING hai…To Aaja…Public, Vote de de; VOTE!!!”
(O Public! Come out! Today is VOTING-day…Come…Public, Give Vote; VOTE!!!)

Imagine if #VoteForIndia messages emanate from all the celebs accounts, then what a huge difference the sharing will make.

Social conscientiousness will then be ‘cool’ as even our favorite celeb, whom we blindly ape & sincerely idolize, believes in the same.
I feel using their network through Google+, LinkedIn, YouTube, WeChat... will make the #VoteForIndia message reach all.

Information sharing will be efficient and effective even by common people.

Videos & pictures get ‘viral’ very quickly. That means many people access it within a very short time through fervent sharing.

Videos of newly-released movies & TVCs (TV Commercials) garner massive views within a few hours/days of their release.

Imagine if #VoteForIndia Ad or Info is shared in a similar fashion or scale. The effect will be more Votes. 

Advantages of WeChat

Social Mobile Apps for ‘Voting for Elections’ can be used to:
·  Reach everyone widely- education, gender, religion, city…no bar
·   Communicate Constantly/Unlimited Sharing
· Quick/Fast Voting-related Information- through pics, videos, speeches, messages… many mediums
·  Lower level functionary can be in touch with higher level to ensure smooth Voting
·    Rapid reporting of candidates-info
Cover art·    Access resources
·    Efficient spread of awareness
·    List action-points
·    Arrange meetings/gatherings
·    Register Complaints
·    Request/Call for help
·    Motivate everyone
·    Uphold hope & democracy
·    Promise a better future

If all can be persuaded to vote for the same candidate, she/he has a greater chance of victory. Voting in this fashion will ensure a majority government comes to power, that will be more empowered to make pro-India & development decisions. 

Social Mobile Apps can share cool Blog posts such as this that emphasise #VoteForIndia!

There were these Videos that emphasised upon National Integration, by BharatBala Productions – ‘Mile Sur Mera Tumhara To Sur Bane Hamara’.
(If both you and I sing together, then the song becomes our’s.)

As a small school-girl, I loved the Video’s patriotic message.

As a Social-Science PhD Scholar, I feel ‘Mile VOTE Mera Tumhara, To Desh Bane Sunehra’.
(If both your’s and my votes meet together, then our country becomes golden.)

A Hindi film-song that I love is- 
Jahan daal daal par sone ki chidiya karte hain basera, woh Bharat desh hai mera.’ 
(Where golden birds reside in all branches, that is Bharat- my country.) 

There is little doubt that WE have to work sincerely & VOTE responsibly to create the golden India of our dreams. 

Come... Fall in Love with VOTE!
I am grateful for this opportunity provided by WeChat & IndiBlogger to voice my ideas about INDIAN GENERAL ELECTIONS 2014 WITH SOCIAL MOBILE APPS #VoteForIndia

Indian General Elections 2014 with WeChat! 
Top post on, the community of Indian Bloggers


  1. Such a creative, sweet post Anita... :) Loved it :D ATB yaar \m/
    BTW: That last pic was like icing on the cake :P hehe...

    1. Thanks a lot Bushra! Glad that it appealed to you :)
      I tried to make it 'different' by incorporating my favorites- INDIA & Bollywood :)

  2. Charan kahan hai aapke?!!!
    Truly a sweet post, the message conveyed so well. :)

    1. *Hides the 'charan' & Hugs*
      Thanks a lot for the truly sweet comment, Indrani :) I feel blessed :)

  3. Excellent write up. I found gold reading your blog content, many things I found here amaze me. Good work you guys.

    1. Thanks for your golden comment, Vinayak :) Touched!
      Delighted that you found it worthy :)
      Thanks for stopping by & do keep visiting :)

  4. How on Mother Earth do you manage to correlate Bollywood with any and every topic, so well, Anita? ;)
    This one is a job well done! :)
    Do have a look at mine too...

    1. Thanks for the appreciation, Poonam :) Proves my love for India & Bollywood :)
      Glad you liked it!
      Will check out your Post too! Best wishes to you :)

  5. Hahaha! Imagine a hypothetical finds a way at the voting kiosk :D
    Should be super-fun or maybe the first kiss at the kiosk....should be something to savor forever :D
    Cheers....there's a different blend to this post!


    1. Sammya, Kudos to your imagination!
      Everything is possible including lovers walking hand-in-hand to the polling booth rather than the nearest movie-hall/Park! :) That should help India for sure :)
      All is well in Love & Vote!
      Thanks for your cool insight & support! Cheers! :)

  6. Bollywood makes this post so not boring .. loved it.

    1. Thanks Zooni!
      Bollywood is about 'Entertainment, Entertainment, Entertainment'.
      Hope this Post helps people to Vote & gifts us a great Government! :)

  7. So so creative Anita...You used the social apps so effectively in your post.
    Very soon the politicians may hire you to promote their party..;)

    And Mile sur mera tumhara is also a favorite of mine...!!! You made me nostalgic. Thank You for the wonderful post.

    All the best for the contest...

    1. Thanks for your kind words & wishes, Preethi :) Happy that you loved my Post!

      Politicians are already hiring the showmen & the showgirls to campaign & join their Parties & up the Glamour quotient! Proves that entertainment sells as there's no business like 'show-business' :) Shall inform you if they contact me :)
      Mile Sur is our common favorite :)

  8. You are so all-time expert connecting movies, songs with posts!
    That Deepika Padukone's video is too good :P
    And the DDLJ pic! *starry eyes*
    Awesome Anita, yet again!

    1. Thanks Aayesha for your heart-touching comment :) *Wipes tears of joy*
      My love & effort for this Post feels worthwhile :)
      Deepika's video is from the Source mentioned. (I have NOT created it!) You can find the entire set of 'Ek Chutki Sindoor' Dialogue/Scene from Om Shanti Om movie in that link :)

  9. This is a super creative post.. *applause* :D

    1. Thanks a lot, Namrota :) *Feels blessed* :D
      Really hope that our Posts inspire Public to VOTE :)

  10. I love the way you connect bollywood with every post. Amazingly written Anita. All the best.

    1. Thanks a lot Kiran for your appreciation & best wishes :) Glad that you liked it!
      Best wishes to you too :)

  11. As usual, a very detailed and unique post, with a "kuch hatke" factor!
    Best wishes for the contest :)

    1. Thank you so much, Bhavya for your wishes :) I really wanted it to be hatke- It's different like Maggi Sauce! :)

  12. Nice...
    and best of luck :)
    have a look at mine post too

    1. Thanks for stopping by, reading & sharing.
      Best wishes to you too :) Will check out your Post now.

  13. Facts and made your post look sociable at its best Anita :) All the best for the contest !

    1. Thanks a lot Uma for your appreciation & wishes :) Delighted that you liked it :)

  14. aaha bollywood in voting too. lol.. that's an interesting thought process.. very creative Anita.. all the best :)

    1. Thanks Meera for your kind words, encouragement & wishes :)

  15. Wow...superb post yet again! I simply love d fusion of Bollywood n Votes! U mk this look so effortless! :D Love d pics- d Chn Xpress wala & Ek Chutki sindoor moving pic! Wonderful! All d best! :)

    1. Thanks Amrita for your appreciation & wishes :) Delighted that you liked!
      It'll be so wonderful if our Bollywood-Crazy Nation exhibits a similar love for Voting. Then, our Democracy will be a Super-hit.
      The two images that you have referred are from the Net- courtesy the Source mentioned beneath them :)

  16. Woww.. What creativity.. Loved the Bollywood angle ;)

    1. Thanks Jyotsna for your Woww comment :) Delighted that you liked :)

  17. Excellent. This word very rightly describes the post. You've got a very unique writing style, the art of explaining difficult points via mere few lines is special. I really liked the way you've used twitter images to highlight various views, I'm a huge fan of such style of writing. This post is very worthy of winning, good luck Anita Ji for the contest. :)

    1. Aditya, Thanks for your extremely kind words :)
      Glad that you liked it so much :)
      Sent a number of tweets for the Twitter Contest & wanted to share them in my Post :)
      Hope the judges share your view :D

  18. Anita, you are going to give people a run for their Sony LED TV. Seriously!

    Couldn't stop watching again and again Deepika telling the value of one vote.

    You made an enthralling read of a seriously serious topic. Bravo!

    1. Saket, Thanks for stopping by & for your super-cool comment :)
      I read it again & again ;) Such kind words mean a lot!
      Delighted that you liked my Post.
      You have a great entry too! Cheers!

  19. Good Post !!
    All the best for the contest !!
    Happy new year 2014 as well !!

    1. Thanks for the appreciation & the wishes! Delighted that you liked my entry :)
      Bestest New Year wishes to you too :)

  20. So creative! Don't underestimate the power of Anita Explorer! :)

    1. Thanks Seeta! Don't underestimate the power of cool peppy comments like your's!
      Makes me feel like He-Man & say- "I HAVE THE POWER!" :)

  21. That was very imaginative work and for a good cause.

    My problem, though, with social media is that information dissemination soon becomes information overload and, as everywhere else, the garbage drowns out the wisdom :)

    1. Thanks a lot Suresh ji :) Delighted that you liked it :)

      That's a valid concern indeed. Selective & effective information sharing/communication is the solution.
      May no one get bogged down by information overload that can make us scream!
      Rather may we have the resources & the good sense to pick the relevant cream de la cream! :)

  22. Whattey wonderful imagination I say :D

    I guess you might take this contest off my hands now :)

    All the best lady, I'm sure you shall ace this one too!

    1. Thanks for the extremely kind words, Soumya :) Humbled :)
      May the judges share your view :)
      Best wishes to you too :)

  23. CONGRATULATIONS Sweety! :D Yayiiieeeee! :)

    1. Heartiest Congrats to you too sweety :)
      Your's was the first comment when I wrote this Post!
      Thank you so much :)

    2. Awwww....Thank you sweet heart <3 :D Just received the prize for this and couldn't resist reading your post again :D

    3. That's so sweet of you, Bushra :)
      Congrats for your prize! I'm yet to receive mine :)

  24. I am a big believer in commenting on blogs to inform the blog writers know that they’ve added something worthwhile to the world wide web!..
    Mobile Universe Website

    1. Thanks for your maiden comment & nice words:)


Your words mean a lot to me.

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