Saturday 15 March 2014

Tradition Marries Modern




One of the #IncredibleIndia crafts with motifs based on mythology, religion, folklore etc dating back to the 5th Century BC practiced by the talented Raghurajpur artists in Puri, Odisha, India, was on the edge and was clinging on for dear life and support... 



Nov-30


Festivals just came and went; neither Diwali, the Indian festival of light, brightened their lives, nor did Holi, the Indian festival of colors, spread any colors for those who made colorful art-works called Pattachitra and other works like "tal chitra, silk painting, stone carving, coconut painting, betel nut painting, papier mache & masks, cowdung toys and ganjappa playing cards"...


Pattachitra

They artists put in a lot of painstaking effort of many days and months overcoming obstacles, sacrifices, challenges, yet were under-appreciated as they never earned the true worth of their intricate masterpieces as middlemen and touts picked up their paintings cheap & sold the same at much higher rates & earned hefty profits by taking advantage of their hand-to-mouth existence that compelled them to sell off their artworks soon... 



But, the traditional craft as well as the skilled artists of Raghurajpur got lucky when modern technology helped them write a better future, providing them a platform to showcase their art, promote and sell it without the interference of middlemen, that made the traditional Odisha art of Raghurajpur village accessible across the world...

Pattachitra

There was a happy ending as the new website for Raghurajpur village profiled all the families with their contact details and listed their art work in their individual galleries, helping them to directly interact with the world as buyers connected with them and the artists earned their rightful due of attention, fame, respect and remuneration...


My Story for Five Sentence Fiction – Lucky 
It will not remain Fiction.
We can bring in luck by buying #OdishaPattachitra & helping sustain the livelihood by filling the world of these Raghurajpur artists with the rainbow colors that they truly deserve... 

video-thumb


Remember- Every share, tweet, Post counts...

Order #OdishaPattachitra today. Contact now. 

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22 comments:

  1. This is for a great cause. I would love to share this post.

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    Replies
    1. Yes, a great cause indeed, Namrata. Thanks.
      Let us all share & spread the word.

      Delete
  2. already shared for the cause .. thanks for bringing it up :)

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    Replies
    1. That's wonderful, Ankur! Thanks for sharing.
      Together we can make a difference :)

      Delete
  3. Have to write for this one. The title is so apt. May the story finishes soon.

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    Replies
    1. Yes, Saru. Do write ASAP so that we can share while the Donation-Window is open...
      Hoping for a happy ending of this Raghurajpur Half Story.

      Delete
  4. A good post and a nice video featuring the artwork.

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    Replies
    1. Thanks Fayazji for reading & for your appreciation :)
      The great video is thanks to the Do Right Team. We need more such initiatives for Incredible India.

      Delete
  5. India and Indians need to wake up and begin appreciating the great talent and creativity hidden in all corners of India. Good that you wrote about this topic.

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    Replies
    1. Thanks Belooji.
      Yes, agree that we definitely need wake-up calls. We have great talent & creativity that we need to be proud of & accord the rightful respect & deserving value...

      Delete
    2. Please yaar, what's this ji business? :)

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    3. Like the ad goes- "G" means Genius! :)
      Okay, will keep your words in mind, Beloo :)

      Delete
  6. Anita, you have already done and are continuously doing a great support to them. Hope they get to see the ray of light in near future. All the best.

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    Replies
    1. Thanks Jayanta. Same applies to you too.
      We are all doing right by supporting the good cause :)
      Here's hoping our combined efforts will bear fruits & #DoRight dream will be fulfilled.

      Delete
  7. Great post Anita...

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    Replies
    1. Thanks Alok. Please do share and support the cause.

      Delete
  8. A great cause.. the more exposure these people receive, the better feature they can create!!

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    Replies
    1. Thanks for stopping by. True. Awareness & exposure can create a better future.

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  9. You have done a lot by creating awareness for this cause. Very well done.

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    Replies
    1. Thanks Indrani.
      Creating awareness is the first step.
      We can all join & help.

      Delete
  10. Beautiful. Good to know that future is promising.

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    Replies
    1. Thanks. Ensuring a promising future is in our hands...

      Delete

Your words mean a lot to me.

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