How We Can Make #UtkalaDibasa The Top Trend In Twitter #SpellingIsUtkalaDibasa

Today is April 1st. It is celebrated as Utkala Dibasa i.e. Odisha Day.

You can read more about Odisha here.

Always nice to see positive news and reason for celebration trending, especially when it is related to our state.

As I type this, I find the hashtag #UtkalaDibasa trending at the fourth position in the list of India trends in Twitter.

I also find many tweeting using multiple spellings- Utkal, Utkala and Dibasa, Dibas, Divas, Divasa, Diwas, Diwasa and hashtags with a combination of these spellings!

Today is #UtkalaDibasa
Utkala refers to #Odisha
Dibasa means "Day"

However, we find many different spellings being used in #media #socialmedia-
Utkal, Utkala
Dibas, Diwas, Diwasa, Divas, Divasa...

Need to update @Wikipedia entry.
Can everyone use uniform English spelling? pic.twitter.com/VJ0zjkFBr4

— Dr. Anita Sabat (@anitaexplorer) April 1, 2020

Though we have many tweets regarding Odisha Day celebration, as the English spellings in the hashtags used are different, the varied hashtags do not contribute to our trend. 

If everyone used the same hashtag #UtkalaDibasa with the same spelling of "Utkala" & "Dibasa", #UtkalaDibasa could have been the top trend.

The following are some examples of tweets posted on April 1, 2020, where different hashtags like #UtkalaDibas, #UtkalDibas, #UtkalDivas, #UtkalDivasa, #UtkalaDivasa, & #UtkalDiwas have been used-
(There are more hashtags, but I am restricting this post to some screenshots showcasing these)

Kandhamal Haladi Gets GI Tag #OdishaGI #UtkalaDibasa

April 1st is celebrated as Utkala Dibasa i.e. Odisha Day.

Odisha is a state in the eastern part of India that was formed on April 1, 1936.

Odisha is blessed with rich natural resources and beauty.

Odisha boasts of many unique products like the Kandhamal Haladi i.e. Kandhamal Turmeric.

It is a matter of great pride and joy that on the auspicious occasion of Utkala Dibasa, Kandhamal Haladi has earned India's latest Geographical Indication (GI) tag today.

The GI Application for "Kandhamal Haladi" was made by Kandhamal Apex Spices Association for Marketing (KASAM), an association of turmeric farmers of Kandhamal district of Odisha, India. 

The application was filed on 11th January 2018 by KASAM with the support of the Intellectual Property Rights cell of Central Tool Room & Training Centre (CTTC), Bhubaneswar. Dr. Karthigeyan from CTTC, Ministry of MSME has facilitated GI Application No. 610 in respect of Haladi (Turmeric) falling in Class –30. 

Kandhamal Haladi is now the latest entrant in the list of the GIs of India under the Geographical Indications of Goods (Registration and Protection) Act, 1999.

Utkala Dibasa

Odisha, a state in India, has a rich cultural heritage and ancient history. 

1st April is celebrated as Utkala Dibasa. It is also called Odisha Dibasa or Odisha Day.

In Odia language, Dibasa means a day of celebration.

On this day in 1936, Odisha was created as a separate state. It was the first state created on linguistic basis.

Odisha was previously called Utkala. Utkala finds a mention in our National Anthem too.

On the occasion of Utkala Dibasa, buildings are lit and there are celebrations.

Here is the video of the song 'Bande Utkala Janani' (Hail Utkala Motherland)