In Bollywood movies, appearances of
the actresses is important.
Hindi films show that heroines are judged based on
their looks.
However, the impact is evident in the climax later on as often
there is a happy ending!
In the quest to impress
prospective in-laws, movies have shown women enthusiastically participating.
In the movie, HOLIDAY,
in the first meeting to consider the
marriage of the boy & girl (enacted
by Akshay Kumar & Sonakshi Sinha), the girl is shown wearing
traditional clothes (Salwar kameez) and she had worn a wig to show that
she had long hair so as to impress the boy and his family.
Still, the boy
rejects the girl citing the following
reasons:
1. Girl has one-and-a-half metres long
hair & she'll take 6 hours to comb them. In the future, if
they have to go out, there will be time-wastage (as she’ll
take time to comb her hair!)
2. Girl appears “shy
& scared”.
3. Girl appears as
though “she has arrived from a village”. The boy wants a girl who's smart and stylish.
The above matches the stereotypes:
Long hair – Homely but not ambitious
Saree or Salwar kameez
– Aunty or Behenji (sister)
It doesn’t mean that if a woman has
long hair, she is homely and if she is dressed in Salwar-suits or Sarees, she
is a “Behenji” (sister) or “Aunty”, who is traditional and backward and looks
like a village woman!
Later in the movie, the boy learns
that the girl's personality is totally different from what was portrayed when she was paraded during the
match-making-visit in front of him & his
family.
Impact- When the boy sees the girl's true self, with
short-hair and smart personality, he falls in love with her as he is
looking for that.
