Wednesday 27 May 2020

Geographical Indications (GIs) of Odisha

First, here are some questions for you. Please answer them honestly.

Are we proud of our culture and heritage?
Many of us will answer in the positive.
Are we aware and interested to learn more about our native state and nation?
We may answer- "Of course!" and cross question- "Haven't we learned enough about this in school?"
Do we know about Geographical Indications (GI) of our state and country?
Many have perhaps never heard this term before, and do not know what it means.
And, no, this is not taught in schools.

How many GIs of Odisha can you spot on the cover?The lack of awareness & interest about Odisha (and respective states) & Geographical Indications (GIs) of India - a type of Intellectual Property Rights (IPR) is appalling.
Many news reports have wrong/misleading info and incorrect list of the GIs of Odisha.

We all need to use GI products & support our producer groups- farmers, weavers, artisans & foodstuff makers.
Just as PM Modiji stated, we need to be "vocal about local."
But, to be vocal, one has to be first aware about the local products!

My eBook - "Geographical Indications of Odisha" has info about the 17 registered products of Odisha that have earned the GI tag so far.
This book has been launched on 25 May, 2020, in the Blogchatter Ebook Carnival.
My #BlogchatterEbook is available for free download for a limited time on the Blogchatter site.
Here is the link-
Do download, read & share this info with your family and friends.
To make everyone aware, we need to share.
Especially the youngsters need to be introduced to this information.
Once they know, their knowledge and sensitivity will grow.
There has to be a conscious effort to take care of and represent our heritage.
We all need to be brand ambassadors, feel responsible and take action.
I am looking forward to your support, participation and feedback.
Please do share your views.

2 comments:

  1. Beautifully explained, with a crisp and lucid account of GIs specific to Odisha! I am definitely going to share this useful piece of information ebook, across my social circles.

    ReplyDelete
  2. Congratulations ,Download your book.
    Very informative.

    ReplyDelete

Your words mean a lot to me.

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